We witnessed Zuckerberg's power in the digital universe with Meta a while back when he announced his virtual reality world. By promoting the infamous Metaverse, he attempted to create a world in which we were allegedly going to create our own spaces, spend time and money, and ultimately, live an entire life. This project promised a step toward a “safer” and enhanced digital experience through Facebook.
But time has passed, and Zuckerberg’s virtual reality has proven to be more virtual insanity (that’s right, Jamiroquai, I said it.)
The Wall Street Journal published a report revealing how little time people spend in Horizon Worlds (Meta’s Metaverse). To say the least, Second Life and VRChat have reported more recurring users than Horizon Worlds in the last few months.
Related stories: Konami is recruiting WEB3 and Metaverse development personnel.
According to Wall Street Journal’s report, internal documents, and Meta employees, the reality of Zuckerberg’s digital world is disappointing. Nobody is playing Horizon Worlds, the free-to-play virtual reality metaverse that lets users create and visit “worlds” with friends or strangers. An insight on the matter from Kotaku exposed that “the company initially hoped to have 500,000 monthly active users visiting these various virtual worlds. Now that number has been revised to around 200,000.”
But this has become an impossible number to achieve.
It turns out that the official stats from WSJ show that most players don’t stick around after their first month in Horizon Worlds. Only 9% of the virtual worlds are visited by more than 50 players monthly. The rest of the virtual worlds are never visited by anyone (besides their creator.) “An empty world is a sad world,” said one document seen by the WSJ.
Not long ago, Facebook was “begging” employees to use the platform and spend more time on it. That should’ve been the first hint that this ambitious project wasn’t going anywhere.
Will the Metaverse ultimately disappear, or will it persevere as a virtual wasteland hosted on one of the biggest social media platforms?
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